Communications about wellbeing, safety, etc.
Communication strategies for a fair deal of resilience and stamina
For over twenty years, we have assisted HR, Health and Safety professionals to enable their organisations to increase levels of cognitive stamina and resilience, under pressures of uncertainty and competition. This strategic approach provides three dynamic forms of leverage:
- the quality of interactions between team leaders and members;
- adapting the Berliner and tabloid methods of writing and image presentation
- self-efficacy of individuals;
Summary headings of our services:
- Audits of communication tools
- Awareness training
- Coaching about writing and 'diffficult' conversations
- Editorial design of Ask the Specialists
- Inter-team poster competition management
- Line manager workshops
- Strategic approaches to controlling cogntive overload for ALL
Our model of Wellbeing, Health & Safety Communications
We assist leaders and HR, health and safety specialists to crystallise the style of safety communications they wish to create and to create an auditing process to make it happen.
Just like any other form of good business communication, effective communications about wellbeing, health and safety have distinct attributes. We use them to audit systems of communications and summarise them in the mnemonic 'INFORMATIVE'.
I is for 'Interactive'
Interactive communications about wellbeing, health and safety influence people to change their behavioiur and how they think and feel about critical conditions and behaviour at work.
N is for 'Natural'
Commanding attention on a consistent basis has a natural quality about it that respects the intelligence of listeners and viewers While fun, dramatic incidents or gestures may get through on a one-off basis, they risk breaking trust in ways that block out further effective communication later.
F for Factual
Available facts about what happens or has happened generate trust when you speak the truth. Respecting the interests of all stakeholders calls for circumspection, on the one hand, and for avoiding mis-information, coercion, cynicism and unrealistic perfectionism, on the other.
O for Organic design of work
Where you design work with respect for physical and psychological strengths and limitations , including 'disabilities', safety and wellbeing find an 'organic' place in your organisation. They'res not just an add-on or management propaganda on walls or noticeboards (that nobody actually reads).
R for Reliable
When you are on the receiving end of reliable information, you are much more likely to give it your attention than when you doubt or distrust it. While a reputation for reliability is hard won, it can be tarnished by thoughtless words or omissions, often due to outdated habits.
M for Motivating
Wellbeing, health and safety communications can win commitment by using language and images that strike a resonant chord with people at all levels smartly, with empathy.
A for Accurate feedback
Accurate feedback on behaviour and hazards avoids twisting or changing words of people, face-to-face, on noticeboards and in Ask the Specialists
T for Technology + Tailoring
When you design notices, posters, warnings and talks, use technology to tailor your wellbeing, health and safety messages to the minds of each set of people you want to reach.
I for Illustrate
Illustrate your wellbeing, health and safety messages with photographs, drawings and numbers that make people stop, think and talk.
V for Values
Espoused values are what people talk about - what they choose to do are their values-in-action.
E for Emotional value
Effective communications about wellbeing, health and safety can create value through intelligent emotional bonds between leadersa and members of teams.
